AC Syndicate Spin-to-Win

2015
Spin-to-Win came back for a second incarnation to promote 2015's Assassin's Creed Syndicate. This year the promotion fit within the brand's loyalty program - Join the Family - as a custom user activity. Users are invited to spin the wheel 5x/week in order to earn credits to redeem for Assassin's Creed rewards and sweepstakes entries. 

I managed the Creative, Strategy and Tech teams here at Midnight Oil to launch this game in conjunction with the loyalty program, and again integrated with Ubisoft's Uplay system.
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